Carpages.ca - 2006 Honda Ridgeline EXL-NAVI Road Test
It will be interesting to watch the Ridgeline sales charts. This is a great pickup for the non-pickup crowd, but whether it's perceived as rugged enough to pull 'good old boys' out of their domestic iron waits to be seen.
Civic Minded At Honda
Still, it's unclear whether Honda can roll back incentives. Detroit is keeping up the pressure with deep discounts, even as Fukui has tried to hang tough with the brand new Ridgeline. The refusal to boost incentives on the pickup has pushed Ridgeline sales down to about 4,000 a month - well below an initial target of 5,000. No wonder. The Ridgeline, which starts at $27,700, typically costs nearly $10,000 more than similar rivals such as the Toyota Tacoma and Nissan Frontier, once incentives are factored in. Yet Fukui insists slower sales are acceptable to stay out of a price war he believes has nearly run its course.
PickupTruck.Com - 2005 SEMA Show: Honda Ridgeline
According to Automotive News, total Ridgeline sales were 25,787 through September. But Mendel said October sales will reflect a pace the company intended for the Ridgeline. When the truck was introduced to the media, officials projected first-year sales of 50,000 units.
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